In a letter to David Cameron, The Business Visits & Event Partnership, which represents the leading players in the business events sector says there is estimated to be a £500 million boost to business events from the London Olympics and Paralympic Games,
In addition, latest research reveals that 20 per cent of existing conference and exhibition venues are being upgraded or extended with £1 billion being spent on improvements.
Michael Hirst, Chairman of the Business Visits and Events Partnership, said: "Britain’s events industry will be a major beneficiary of the London Olympics. Through the creativity of the sector, conferences and trade shows, we can proudly present Britain’s business opportunities to the world.
"By stepping up their involvement in bidding for international events, government ministers can help facilitate more business events in Britain. These will help promote British goods and services and develop our expertise for medical and scientific research".
Hirst concluded: "The Olympic Games shows just how good our event management skills are in staging international events. We must build on these strengths to help our economic recovery."