What sort of deals can hotel groups – with their wider reach and bigger muscle – offer event planners? What are the advantages of booking with a chain in terms of savings, long-term relationships, deals and CRS systems, against their independent counterparts?
What are the advantages of making deals with independents? Are they able to offer more tailored, personalised or boutique services? How could they compete better with chains?
Are independents and chains more suited to particular types of event?
Are there lessons that chains can learn from indepenents, and vice-versa?
Please join the debate on Twitter using #citbigdebate or email email@example.com with your opinions?
Our article will feature in the July/August issue of C&IT magazine.