The Oysters, a collection of more than 20 international tourist boards and convention bureaus, has partnered with The Meetings Show UK on business development activity within the UK throughout the coming year.
The Meetings Show UK will be the main sponsor of The Oysters Summer Party being held on 5 July 2012 at One Marylebone, London; The Oyster Networking Event 2012 being held on 18 October 2012 in Macdonald Manchester Hotel and Spa, Manchester and The Oysters Association luncheon taking place on 21 November 2012 in London (venue TBC).
Marie Anne Barthet Brown, senior manager MICE, UK & Ireland, Malta Tourism Authority said: "We are delighted to be partnering with The Meetings Show UK and see the partnership as a very effective way for us to reach senior buyers. We strongly believe that the UK needs a fully hosted show and we are thrilled to be whole heartedly supporting this initiative. We are excited by the prospect of working closely with The Meetings Show UK team for our mutual benefit."
Steve Knight, exhibition director, The Meetings Show UK, added: "Both our organisations are focused on attracting and helping the UK meeting, incentive and conference buyer, so the synergy was obvious to both us and their members. The Oysters represent over 20 of the most popular overseas destinations and the partnership reflects our philosophy of supporting our exhibitors and partners on a year round basis."
The Meetings Show UK takes place in July 2013, with 1,500 fully hosted buyers and a total buyer attendance of over 5,000 billed.