The three-day Adidas Sales Convention is taking place at the Sheraton Golf Parco de' Medici Hotel & Resort in Rome between 15-17 May, and will be attended by 180 Adidas salespeople from across Italy.
The event is being organised by Rome-based events agency Input. The agency worked with the brand last year on a similar event, when the 2012 Adidas and Reebok collections were unveiled.
Last year's event included a day of sports and leisure activities in the Adamello Regional Park for the sales teams. Delegates participated in a 'survival in the woods' team-building event, which included building a stretcher and completing a series of tests based on problem-solving skills.