Audi awards Twin Cup event brief to Hagen Invent

Dusseldorf-based events agency Hagen Invent has won a pitch to manage the 8th International Audi Twin Cup event for the car manufacturer.

The event, which will take place in July in Western Europe, is the culmination of a year-round contest for the service and technical staff of Audi partners from across the world.

Around 500 of the top-performing international service and technical teams from the Audi dealer network from 47 countries will compete in a final for the titles of 'Service World Champion', 'Technical World Champion' and 'Twin World Champion'. The three-day event will culminate in a gala dinner and awards ceremony.

Hagen Invent previously worked with the car manufacturer on its International Dealer Meetings in 2010 and 2011 in Barcelona and Monaco, and will also manage this year's meeting, taking place over three weeks in a major European city.

Separately, the agency recently secured a pitch to run a two-week event for Volkswagen, which will be attended by more than 4,000 service consultants. Hagen Invent also worked on the Volkswagen Cabrio Days event in Dresden last year, for 2,000 directors and managers from Volkswagen dealerships.

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
London to host major medical congress in 2020

London to host major medical congress in 2020

The European Association for the Study of the Liver will return to Excel London in 2020 for the five-day event.

The most exclusive meeting locations with MICE by Palladium

Whether business travel or incentive trips, travelling is a unique experience. Palladium Hotel Group offers the best locations and service to join business and pleasure.

Case study: Balfour Beatty supplier conference

Case study: Balfour Beatty supplier conference

Venues and Events International oversaw the project management and onsite event management for the company's 2018 conference.

Venues in Birmingham, Warwick and Nottingham

Venues in Birmingham, Warwick and Nottingham

A roundup of the top venues, hotels and activities in the central region of England including large-scale conference centres.

Case study: The Wearable Technology Show 2019

Case study: The Wearable Technology Show 2019

This year's show was hosted over two days and featured keynotes from the BBC and Facebook.

World's most expensive cities for business trips

World's most expensive cities for business trips

New data from global mobility specialist ECA International reveals the 10 most expensive cities for business travel.

Lack of diversity is a 'competitive disadvantage'

Lack of diversity is a 'competitive disadvantage'

Diverse events are more interesting, more engaging and lead to better connections, says Hannah Redfern from Leaders in Sport.

How events can save the world

Crisis planning, sustainability, wellbeing and inclusion can cause difficulties for event organisers. So is it possible to host a truly ethical event?

Wellbeing makes 'good business sense'

Wellbeing makes 'good business sense'

Annie Metcalfe from Clear Partners says planners must adapt to the changing demands of incentive travel programmes.

Amex GBT appoints new general manager for meetings and events

Amex GBT appoints new general manager for meetings and events

Gerardo Tejado has held a number of commercial and client management roles at American Express GBT over the past 17 years.

LATEST JOBS