Meetings fuel growth for Western Cape tourism

The Cape Town Routes Unlimited Convention Bureau and its partners have secured nine conferences in the past few months, fuelling growth in tourism for the Western Cape.

This is according to Calvyn Gilfellan, CEO of Cape Town Routes Unlimited (CTRU), who says that events and business tourism in the Western Cape are two major drivers of tourism growth.  

Gilfellan was commenting on February 2012 tourism statistics, which revealed that the Western Cape had experienced one of its best summers ever in terms of visitor numbers.

The conference, meetings and incentive industry plays a crucial role in fuelling this growth," he said. "While the summer season figures were boosted by holiday visitors, the CTRU Convention Bureau and its partners secured no less than nine conferences in the past couple of months."  

These include the European Systems Engineering Conference in 2014, the International Travel Partnership Global Conference in 2012and the International Gynaecologic Cancer Society Regional Meeting on Gynaecologic Cancers, also in 2014.

'The collective estimated economic impact of these nine conferences is R70 million,' said Gilfellan.

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