Amanda Litzow joins George P Johnson

George P Johnson has hired former Grass Roots divisional director Amanda Litzow as senior account director, specialising in the firm's IT clients and strategy.

Litzow, who left Grass Roots in September 2011, joined George P Johnson in January and will work across the agency's technology accounts, which include Cisco and IBM.

Litzow said: "The way in which GPJ operates is unique in our industry. Its strategic disposition and approach is something that really drew me here and fits into my philosophy built over a 25-year career."

Before joining Grass Roots in January 2011, Litzow spent over a year taking an MBA at Henley Business School. She has also worked in-house as a vice-president of global events at computer software firm SAP.

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