Universal World Events rolls out local language websites across Europe

Universal World Events has launched four new local language websites to as it looks to further develop business in the key European markets of Spain, Germany, France and Italy.

The new sites reflect much of the content of the English language version but have also been made specifically relevant to each market.

The Munich office, which launched in 2009, now organises events for over ten clients both domestically and internationally, with the original team of three full-time staff members growing to over ten in the past two years.

The Rome and Lyon offices opened in 2010, followed by a base in Madrid in April this year, which has already grown from two to five staff and expects to make further appointments as the office grows over the coming months.

"We are delighted to be supporting our European markets in this way," said Universal World Events sales and marketing director Mark Saxby.

"As we grow our global footprint it is very important that we achieve a consistency of our brand and key messages but at the same time it is important we reflect the nuances of the local markets. This is very consistent with our service offer of providing clients with a global reach backed up by a local service."

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