South Africa to increase number of foreign tourists

South Africa is aiming to increase the number of foreign tourist arrivals from seven-million in 2009 to 15 million by 2020.

Minister of Tourism Marthinus van Schalkwyk told delegates at the South African Association for the Conference Industry meeting held in Somerset West near Cape Town last week, that ??it was his department's intention to lift tourism's total contribution to the economy from R189-billion in 2009 to R499-billion by 2020.

"South Africa’s status as a premier global tourism destination is now firmly entrenched," he said. "On the back of the 2010 Fifa World Cup, our global visibility reached unprecedented levels."

He said that the success story of South Africa's hosting of this mega-event was showcased to a global audience of potential business travellers.

"As a country we have already secured more than 200 events for the next five years," he added. "These events will attract about 300 000 delegates to our major business tourism cities and will contribute significantly to foreign direct spend into our economy."

Visit C&IT’s South Africa Destination Guide here

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
5 days left to answer our corporate event planner survey and win a luxury hotel stay

5 days left to answer our corporate event planner survey and win a luxury hotel stay

Complete our quick 10-minute survey to win a stay for two with Iconic Luxury Hotels and inform our State of the Industry report.

8 essential steps for event marketing

8 essential steps for event marketing

Delegates at IBTM World in Barcelona got some tips from MPI to create a smart promotional strategy.

The unstoppable growth of esports events

The unstoppable growth of esports events

CEO of Excel Esports explains why the audience for gaming and esports events is only getting bigger.

New head of live events for HGA

New head of live events for HGA

Manchester-based events agency makes several appointments after a year of record revenue.

IBTM World Trends Watch 2020: 'The changing face of delegates'

IBTM World Trends Watch 2020: 'The changing face of delegates'

Report identifies global MICE trends in areas such as technology, sustainability and incentive travel.

In pictures: Villa Copenhagen opening in 2020

In pictures: Villa Copenhagen opening in 2020

Central post office built in 1912 has been restored to house the new 390-room hotel that can host events for 1,200 attendees.

Strata brings in a dozen new recruits

Strata brings in a dozen new recruits

Agency hires 12 people across all departments, including client services director Laura Awcock.

Our view: Flexible working is key to retaining the best talent

Our view: Flexible working is key to retaining the best talent

C&IT's associate editor Andy McCorkell explains why supporting working parents is so important for a successful business.

In pictures: New events venue opens in Herefordshire

In pictures: New events venue opens in Herefordshire

Crumplebury has onsite accommodation, flexible event spaces, a farm-to-table restaurant and views of the countryside.

6 ways tech can make events more sustainable

6 ways tech can make events more sustainable

Planners can challenge the more wasteful elements of events, says CEO of events management company Eventopedia.

LATEST JOBS