The direct sales company held its second annual event to reward its self-employed consultants and managers at the Brighton Dome last August.
Communications manager Fiona Rigby said: "We received such superb feedback that it was an easy decision to return to the Dome. With a vibrant feel, Brighton is a great place to host an event. The Brighton Dome is quirky, fun but professional and suits us perfectly."
Jamie Oliver will attend the 2011 event, which is set to attract more than 1,200 consultants from across the UK.
Jamie at Home also ran a St Lucia incentive for its top 70 self-employed consultants in May.