M&S and Coca-Cola contracts boost MCM Productions

Marks & Spencer and Coca-Cola Enterprises contracts are among work powering growth for MCM Productions as it focuses on a consultative client approach and launches a new division this month.

Marks & Spencer and Coca-Cola boost MCM Productions
Marks & Spencer and Coca-Cola boost MCM Productions

Marks & Spencer

The agency has won a new rolling deal with Marks & Spencer to provide internal communications to 2,500 staff through a series of radio and TV programme events following a six-way pitch. Around 100 M&S staff will be involved in creating the shows.

Coca-Cola Enterprises

Meanwhile, MCM Productions was appointed by Coca-Cola Enterprises to produce a conference on 22-23 March in Windsor and is forecasting growth in 2011. The agency's commercial director, Robert Kenward, said close collaboration and consultation with clients is critical.

"By taking a consultative approach we have had quotes that we have passed to other agencies because we would rather be remembered as the agency that helped rather than ruined a relationship by doing something half-baked," he said.

New division

MCM has this month launched a new venue-and-logistics division to add to its event management offer, which also includes in-house AV and video-editing suites.

"Clients often want to do it all in one place, so it is a natural progression," added Kenward. "We are accountable all the way through."

New head of production

As part of its growth this year - which will see the agency add five staff to its 28-strong team by the end of 2011 - MCM has appointed a new head of production.

Former Sledge head of production Hannah Markland is joining the agency this month. "Hannah will have lots of client liaison and a very hands-on approach, working with the key accounts such as Coca-Cola," said Kenward.


Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
What are the pros and cons of helicopter travel?

What are the pros and cons of helicopter travel?

A helicopter can help to solve many logistical issues and clients often love them - but keep an eye on the weather.

World Congress of Optometry 2021 set for Melbourne

World Congress of Optometry 2021 set for Melbourne

Eye health professionals bound for Australia to share global knowledge, experience and practices.

Planners reveal the types of food most wasted at events

Planners reveal the types of food most wasted at events

Almost a third of industry professionals admit to wasting a significant amount of food at events, new research reveals.

Why venue choice is crucial for a creative event

Why venue choice is crucial for a creative event

Cultural locations can give a conference an extra infusion of creativity says Southbank Centre's Ali Gannagé-Stewart.

Typhoon in Tokyo: An event planner's experience

Typhoon in Tokyo: An event planner's experience

The arrival of Typhoon Hagibis after a week-long event in Japan required serious crisis planning by TAG's UK director of events.

Freeman appoints new executive producer

Freeman appoints new executive producer

The brand experience agency continues to expand its EMEA production team in London.

What's new at IBTM World 2019

What's new at IBTM World 2019

David Thompson, event director for IBTM World, talks about what's being planned this year in Barcelona.

Experience12 hires new account manager

Experience12 hires new account manager

Holly Carters joins from MediaCom where she worked with clients including Coca-Cola and Peugeot.

My Dream Event: no phones, Disney raps and Not Giving a F*ck

My Dream Event: no phones, Disney raps and Not Giving a F*ck

Hannah Spurdle, account manager at GOTO Events, would have her guests celebrating until the early hours.

What made Belfast the Best Events Destination of 2019?

What made Belfast the Best Events Destination of 2019?

Visit Belfast took home a C&IT Award in a year full of accolades, development and economic growth.

LATEST JOBS