Brandivity appoints account director for F1 hotspot Austin, Texas

Brandivity has appointed Lisa Stewart as account director, a role which will focus on developing Austin, Texas, which next year hosts the inaugural Formula One race.

Brandivity appoints account director for new F1 hotspot Austin, Texas
Brandivity appoints account director for new F1 hotspot Austin, Texas

Stewart was most recently MICE account manager for Hills Balfour.

Brandivity director Spencer Cohen told C&IT: "Lisa’s knowledge in working with destinations such as New York, Las Vegas and Texas will be invaluable to the company. With immediate effect Lisa will manage some of our major accounts, notably Austin, Texas. I am looking forward to working with Lisa due to her professionalism and infectious personality."

Brandivity recently took on Austin as a destination with a remit is to grow international awareness of its C&I offer in the run-up to its Formula One debut.

 

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