Ram Organisation to push Lough Eske Castle and Borgo Egnazia to meetings market

Lough Eske Castle in Ireland and Borgo Egnazia in Italy are planning a UK MICE drive led by Ram Organisation.

Lough Eske Castle among Ram Organisation's new contracts
Lough Eske Castle among Ram Organisation's new contracts

Ram Organisation is coordinating a marketing drive to push the hotels to UK events agencies and corporate event planners, kicking off with a lunch at HIX Soho on 14 February.

Imagination, Active Consultancy and Conference Selection are among agencies attending the event to promote Lough Eske Castle, in Donegal, which has 96 rooms.

Three meeting spaces including a ballroom can accommodate 14-400 delegates.

The event will be followed by a fam trip to the hotel on 17-18 March, said Ram Organisation managing director Judy Till.

PR specialist Lemongrass Marketing appointed Ram Organisation to cover the UK MICE sector for the two hotels.

Borgo Egnazia is set to open fully in April and has 184 rooms, golf facilities and meeting space for up to 200 delegates theatre-style. A covered outdoor space can host up to 600 delegates at the Puglia resort.

"Both these properties are pushing to the MICE market for the first time," said Till. "Growing trends for hotels in particular wanting a slice of all business markets has led to a stronger focus on the MICE market."

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
How events can save the world

Crisis planning, sustainability, wellbeing and inclusion can cause difficulties for event organisers. So is it possible to host a truly ethical event?

Wellbeing makes 'good business sense'

Wellbeing makes 'good business sense'

Annie Metcalfe from Clear Partners says planners must adapt to the changing demands of incentive travel programmes.

Amex GBT appoints new general manager for meetings and events

Amex GBT appoints new general manager for meetings and events

Gerardo Tejado has held a number of commercial and client management roles at American Express GBT over the past 17 years.

Incentives are coming: 7 Game of Thrones-inspired destinations

Incentives are coming: 7 Game of Thrones-inspired destinations

From Croatia to Northern Ireland, the fictional land of Westeros has filming locations around the world ideal for meetings and events.

What does an HR expert look for in Best Places to Work accreditation?

What does an HR expert look for in Best Places to Work accreditation?

An independent HR consultant explains what judges are looking for in accreditation like C&IT's Best Places to Work.

Events budgets return to steady growth, Bellwether Report finds

Events budgets return to steady growth, Bellwether Report finds

UK companies increased their marketing spend in Q1 2019, in contrast to flatlining budgets at the end of last year.

'Unlocking the best parts of destinations' is key for event planners

'Unlocking the best parts of destinations' is key for event planners

Venues should use their expertise to help familiarise planners with a new destination, says panel at the C&IT Association Forum.

Case study: CoinGeekWeek conference

Case study: CoinGeekWeek conference

CoinGeek transformed The Mermaid London for its three-day conference on cryptocurrency and blockchain.

New senior account manager for Top Banana

New senior account manager for Top Banana

Natalie Benson joins from ACA Live and will work on finance, automotive and retail accounts.

Facial recognition will change the way we measure audience engagement

Facial recognition will change the way we measure audience engagement

This kind of technology could scientifically prove the value and impact of events, says Dan Broadberry from Brands at Work.

LATEST JOBS