London City and Docklands venues on the Olympics

Three venue bosses reveal how the prospect of Olympics-generated business is shaping their plans.

London City and Docklands venues on the Olympics
London City and Docklands venues on the Olympics

Dominic James, general manager, Etc Venues Dexter House

Dexter House offers event facilities opposite the Tower of London. Being located right on the Olympic priority route gives us a great opportunity to think very differently from our normal corporate events. We'll be considering how best to use our outside space and also look at partnering with historic sites on our doorstep, such as the Tower of London and Tower Bridge.

We narrowly missed out on the contract for Casa Brazil, but other Olympic countries are looking at the venue because of its location. While we are planning ahead, we also anticipate a lot of impulse business once the Games get under way and people realise they are only a few hours away. We are also in discussion with several potential clients regarding exclusive use of our three floors, which is a very different challenge from arranging events in individual rooms.

We expanded Dexter House with a new hi-tech conference and exhibition floor this year - there was already an opportunity to add more space but the forthcoming Olympics helped to give the go-ahead.

Maria Duddin, general manager, the Brewery

Part of the site is currently being developed into a five-star, 235-bedroom hotel, enabling us to offer on-site accommodation from June. Being one of the few venues in London with these facilities is likely to make the venue a desirable location for events during the Olympics.

We have also added LED lighting in our event spaces, redesigned the reception area and are planning to work alongside one partner to create a unique host/hospitality space for the duration of the Olympics. We are lucky to be in a great location for the Games and we have received a significant number of enquiries from both large corporate clients and participating nations.

Our approach to hosting corporate business-to-business events in 2012 will not change from what we currently offer, but each enquiry we have received has had very specific requests in terms of catering, security and layout. We are able to provide a one-stop shop, as all our services are provided in-house, so we have been able to match any requests that have come our way.

Elizabeth James, head of hospitality, Museum of London

We have had a small number of serious enquiries for the Olympics and we recently signed an agreement to act as the German House during the Olympic and Paralympic Games, which will involve the space being used for around six weeks in total by the German National Olympic Committee and its sponsors. We will be running an exhibition display on the ground floor, providing hospitality facilities during the day and evening, and are looking to upgrade our wireless infrastructure and lighting facilities in the run-up to this.

We expect to take on a number of new suppliers to cater for German House and other events but these details have yet to be finalised. A bigger worry is whether there will be enough technical and catering talent to meet the demand before and during the Games and whether we will be able to secure this at a reasonable rate.

Security is an important issue too, but operating a museum means we already monitor this closely and we will continue to work with the local authority on this.

Directory
London Eastside
Contact: Rob Ellwood
Tel: 0208 983 2521
Email: rob.ellwood@towerhamlets.gov.uk
Web: www.londoneastside.co.uk

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
'Four-poster bed, copper bath and gorgeous furnishings': a night at Down Hall Hotel

'Four-poster bed, copper bath and gorgeous furnishings': a night at Down Hall Hotel

C&IT's associate editor reviews a country house hotel dating back to 1322 with Italianate architecture and luxury interiors.

The charity ball with a projection-mapped 'Wheel of Fortune'

The charity ball with a projection-mapped 'Wheel of Fortune'

Country estate Alrewas Hayes hosted the 25th anniversary of the Hope and Homes for Children fundraiser.

2020's most popular incentive destinations

2020's most popular incentive destinations

In our State of the Industry: Incentives report, we look at the top countries and cities over the past year.

Cancellations and deferrals: How global agencies are reacting to coronavirus

Cancellations and deferrals: How global agencies are reacting to coronavirus

As IBTM APAC gets postponed, agencies tell C&IT what they are doing to meet the challenges posed by the outbreak.

IBTM APAC 2020 postponed over coronavirus

IBTM APAC 2020 postponed over coronavirus

Organisers have postponed the inaugural IBTM Asia Pacific due to the Coronavirus outbreak.

How are incentive budgets changing in 2020?

How are incentive budgets changing in 2020?

Budgets increases come despite fears over economic uncertainty, according to the State of the Industry 2020: Incentives report.

MGM Resorts takes action over massive data hack

MGM Resorts takes action over massive data hack

More than 10.6million guests have had their data leaked after the cyber attack, according to reports.

APAC planners still 'use manual processes' for most of their tasks

APAC planners still 'use manual processes' for most of their tasks

Australian and New Zealander event planners need a more technology-driven approach, according to new research by Cvent.

DICE launched to improve diversity at conferences and events

DICE launched to improve diversity at conferences and events

New charter aims to eliminate 'manels' and offers guidelines for making events more diverse, on and off stage.

Are experiential food and drink incentives on the rise?

Are experiential food and drink incentives on the rise?

Planners reveal what food and drink experiences clients are increasingly requesting, in the C&IT State of the Industry: Incentives report.

LATEST JOBS