His Highness Sheikh Abdullah Bin Salem Al Qassimi has agreed with Starwood on the opening of the Sheraton Sharjah at the beginning of 2013, marking the debut of the hotel group in the emirate.
Starwood Hotels and Resorts president for EMEA Roeland Vos said that entering Sharjah was part of a commitment to growth in the Middle East and focus on emerging markets.
"We are delighted to be working with Sheikh Abdullah as we introduce Starwood to Sharjah with our most iconic brand," said Vos. "With the new commitment to tourism developed by the government, Sharjah is set to become a major travel destination in the region."
Located on Al Muntazah Beach in the north of the emirate, Sheraton Sharjah will have 343 ocean front rooms including 48 suites.
The hotel’s facilities include a suite of six meeting rooms, and two ballrooms, one of which is 850sqm.
H.H. Sheikh Abdullah Bin Salem Al Qassimi said: "We look forward to a very fruitful association with Starwood and we are confident that, through this association, the Sheraton Sharjah Hotel and Resort shall be one of the leading destinations in the U.A.E. and Gulf Area."