Destination Guide: Australia

Business events to generate £53m for Melbourne

Melbourne Convention and Visitors Bureau (MCVB) has won a series of bids that is expected to generate more than £53m for the Victorian State economy by 2016.

The city is set to host major international conferences for experts in immunology, urology, haemophilia, pharmaceutical sciences and psychiatry

Sandra Chipchase, chief executive of the MCVB, said Melbourne’s expertise in health and medicine helped secure the events.

"Among these wins, MCVB has secured one of the world’s most prestigious medical meetings – the International Congress of Immunology 2016, for Melbourne, which is expected to attract 5,000 delegates," she said.

MCVB has also won the 32nd Congress of the Societe Internationale d'Urologie 2015 for Melbourne, which is expected to attract 4,000 delegates to Victoria.

Visit C&IT's Australia Destination Guide here

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