Citigroup on events in Belgium

Buyer verdict: What makes Belgium a good C&I location?

HELEN KEATING, project manager – assistant vice president, Citigroup

We have run several roadshow events in Belgium and we usually combine meetings in Belgium with Paris and the Netherlands. We take companies out to meet potential investors, as well as existing stakeholders. From a roadshow perspective, Belgium is fairly small and easy to get around. In Brussels, the traffic is not as busy as in Paris or London, which makes it good in travel terms. It is also inexpensive and there is lovely food. A particularly good venue in Brussels is the Rocco Forte Amigo hotel, which is close to the Grand' Place, as well as the financial district. It has six private meeting rooms and it is a Citigroup preferred hotel. The location is good and they provide an excellent level of service. Bruges is absolutely beautiful and the buildings are stunning. The people are also very friendly. There is a misconception about Belgium being dull, which is not true, and because it is not so busy it makes a trip less chaotic.

 

LUCY HALL, senior events manager, Pure Event Management

I put forward the iconic Atomium venue in Brussels to a client after looking into the city's venues, including Concert Noble, La Monnaie de Munt and Bibliotheque Solvay. They were looking for an impressive and classic venue to celebrate a 20th anniversary. The best thing about Belgium is that it is so close to London; I was able to visit the venue by Eurostar very easily. Brussels is relatively small so you can get around easily; from the Eurostar to Atomium is only a 15-minute taxi ride, even though it is outside the city. The quality of the venues is very good and people are very helpful. I found it easy speaking to venues from here in the UK and they were very efficient in getting information to me.

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