Corporate business events generate £315m for Manchester

Conferences and business tourism generated a total of £573m for Manchester's economy during 2009 according to a tourism study published today.

Manchester gets boost from business conferences
Manchester gets boost from business conferences

The Conference Value & Volume Study, which was funded by the Northwest Regional Development Agency (NWDA), commissioned by Visit Manchester and carried out by Team Tourism Consulting, was based on a survey of conference venues in Greater Manchester.

Corporate business

It found that corporate business events account for 55% of the industry, followed by government/public sector events (32%), national association conferences (11%) and international association conferences (2%).

The £573m figure represents the income to businesses in Greater Manchester from the 4.2m delegates that came to the city and the 56,900 business events they were attending.

Value of industry

Visit Manchester managing director Paul Simpson said: "The study shows just how big a contribution the city’s conference and business tourism sector makes to the local economy.

"As the organisation responsible for attracting conference and business events to the city, it is important for us to know the value of the industry so that we can benchmark the city against other conference hubs and monitor the impact of business tourism marketing activity."

Political conferences

The Museums Association’s picked Manchester Central for its annual three-day conference this month for more than 1,400 delegates.

The Conservative Party is set to hold its 2011 conference at Manchester Central, while the Labour Party ran this year’s conference in the city.

Last year, The Royal Aeronautical Society chose the city to host the 2009 Council of European Aerospace Societies (CEAS) Air and Space Conference.

NWDA director of tourism Nick Brooks-Sykes added: "The contribution of business and conference events to the regional visitor economy cannot be underestimated."

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
Top agencies speak out amid warnings the coronavirus response came ‘too late’

Top agencies speak out amid warnings the coronavirus response came ‘too late’

With reports that another key congress may be cancelled, agencies explain how they have been taking stock.

Delta commits $1 billion to become first carbon-neutral airline

Delta commits $1 billion to become first carbon-neutral airline

The airline makes 10-year commitment to mitigate all emissions from March 2020.

Smyle forecasts 50% turnover growth in 2020

Smyle forecasts 50% turnover growth in 2020

Agency features on the Sunday Times International Track 200 and predicts big things for the year ahead.

Deadline extended for A-List 2020

Deadline extended for A-List 2020

We’ve extended the deadline for entering this year’s awards celebrating 35 incredible event professionals under 35.

In pictures: The Mayfair Townhouse to open September 2020

In pictures: The Mayfair Townhouse to open September 2020

Iconic Luxury Hotels' new London property will have 172 rooms, a bar, a private gym and event spaces.

Incentive review: An action-packed countryside weekend at Gleneagles

Incentive review: An action-packed countryside weekend at Gleneagles

A luxury Scottish escape with whiskey tastings and outdoor activities including clay-pigeon shooting and archery.

DRPG acquires London agency Firehouse

DRPG acquires London agency Firehouse

Global agency’s acquisition of communications specialists Firehouse continues its recent growth.

C&IT redesigns magazine and website

C&IT redesigns magazine and website

Same great content but now with even more essential insight for event planners, says editor Calum Di Lieto.

‘At 11am we had nothing - by 7pm guests were walking into an awards ceremony’

‘At 11am we had nothing - by 7pm guests were walking into an awards ceremony’

Dan Broadberry discusses being on the 2019 A-List and how a ‘catastrophic’ storm may have helped him get there.

Exclusive: GPJ comments on Mobile World Congress coronavirus cancellation

Exclusive: GPJ comments on Mobile World Congress coronavirus cancellation

MWC in Barcelona will not go ahead, as one senior agency planner says brands took action after consulting chief medical officers.

LATEST JOBS