Lodestar launches new website

Fiat and Nissan are among brands to feature in Lodestar's revamped website.

Lodestar has relaunched its website
Lodestar has relaunched its website

Lodestar has launched a new website to better showcase its work with brands including Fiat, Nissan, KPMG. British Gas and Sony Ericsson.

The site - which launched this month - includes video footage of events including British Gas's Touchpoint session for 1,100 call centre staff in Cardiff, as well as its Traitors campaign for Nissan.

Image galleries of events held over the past year are also included on the new site, along with an opinion piece, which will be updated on a quarterly basis.

Lodestar managing director Phil Watton said: "We are doing publicity about the site with all our clients. The first opinion piece is focused on looking at digital work and its increase. In terms of digital events, we have seen precisely the opposite effect than people predicted."

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