ACC Liverpool targets corporate Christmas party market

ACC Liverpool is targeting the corporate Christmas party market for the first time this year.

ACC Liverpool targets corporate Christmas party market
ACC Liverpool targets corporate Christmas party market

The Liverpool venue initially planned to offer party packages between 10-18 December, but has extended the party season to 8 January following interest from corporate clients.

The venue's décor will be restyled with a Las Vegas theme with neon colours and casinos.

It hopes to host ten evenings for between 800 and 1,500 delegates per night.

ACC Liverpool's Echo Arena general manager Tim Banfield said: "Off the back of the recession, corporates are being more active. Corporates have come out of the recession being leaner and meaner and looking at opportunities, and also wanting to give something back to staff."

ACC Liverpool chief executive Bob Prattey added: "This is the first time that we have targeted the Christmas party market and it is a move very much driven by demand. The outlook for 2010's Christmas run is a very different story to last year; this year employers appreciate the need to reward their employees and individual groups are looking for the kind of extravaganza that ACC is synonymous with."

 

Have you registered with us yet?

Register now to enjoy more articles
and free email bulletins.

Register now
Already registered?
Sign in
In pictures: IMEX 2019

In pictures: IMEX 2019

The annual industry gathering took place from 21-23 May at Messe Frankfurt in Germany.

TEN6 Creative brings in new client services director

TEN6 Creative brings in new client services director

Oliver Morgan joins agency after 10 years with Gold Key Media and will be 'instrumental' to continued growth.

'To hear Michelle Obama say we'd done a great job and get a hug was incredible'

'To hear Michelle Obama say we'd done a great job and get a hug was incredible'

A-List 2019: Kylie Davies, account director & general manager, emc3.

Behind the glitz at award ceremonies

Behind the glitz at award ceremonies

UKSV's Neil Coombes takes us through the planning and setup process for the AA Hospitality Awards

Case study: Lenovo Connect

Case study: Lenovo Connect

The technology giant's two-day event for 450 guests took place in London, organised by Jack Morton Worldwide.

Two new recruits for Sleek Events

Two new recruits for Sleek Events

Agency also plans fundraising sports day this summer for its new charity partner Meeting Needs.

'We often see details brushed over - that's the sort of thing we take seriously'

'We often see details brushed over - that's the sort of thing we take seriously'

A-List 2019: Catherine Coulter, director of BeaconHouse Events.

Businesses routinely miss out on sales leads at trade events, research reveals

Businesses routinely miss out on sales leads at trade events, research reveals

Generic sales pitches, misspelt names and 'hard-sell' techniques are leading to lost revenue and business opportunities.

Most popular European cities for MICE bookings revealed

Most popular European cities for MICE bookings revealed

Tech company Aventri ranks cities' popularity for meetings and events based on bookings made through its venue sourcing platform.

'My MD gives me additional roles to help me learn, and experiences to develop my skills'

'My MD gives me additional roles to help me learn, and experiences to develop my skills'

A-List 2019: Anna Clarke is senior account executive at Ex Events.

LATEST JOBS