MCI opens Australian office and strengthens presence in Netherlands

MCI has expanded its global reach with the acquisition of two PCOs in Australia and the Netherlands.

MCI opens office in Australia and strengthens presence in the Netherlands
MCI opens office in Australia and strengthens presence in the Netherlands

Event Planners Australia, which has offices in Sydney, Melbourne, Brisbane, Adelaide and Hobart, is merging with MCI and its executive management team has become a major shareholder in MCI.

Event Planners Australia founder and chairman Ray Shaw said: "The merger provides Event Planners' clients access to global resources and a suite of complimentary services. It also provides our staff with worldwide career opportunities and the Australian business events industry access to a pipeline of international opportunities."

MCI has also acquired Eurocongress International, based in the Netherlands, and it is being merged with the group. The PCO will be integrated with the MCI Amsterdam operations.

Eurocongress co-owner Mariette Helmann said: "As we manage conferences all over the world, we believe MCI and its global presence can be a great asset to deliver increased value to our clients. The combined strengths of MCI and Eurocongress will be unique and we see great growth opportunities in the Netherlands and abroad."

MCI chief executive Sebastian Tondeur said: "Eurocongress is a well-established company that occupies a leading role in the Dutch conference market. It is a core PCO and AMC for several important associations, for which it manages events worldwide."

At the Imex show in Frankfurt, where the acquisitions and mergers were announced, Tondeur said MCI planned to have a presence in the top 20 destinations, as rated by ICCA. Consequently, it is targeting openings - in some cases through joint-ventures - in South Korea, Portugal, and Malaysia.

He also said MCI plans to bolster its technology offering as part of a diversification plan: "As much as face-to-face events are important, it will become critical for MCI to integrate online technology into its events solutions".

 

 

 

 

 

 

 

 

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