What events has Jaguar Cars held in Frankfurt in recent years?
We have staged a number of new model launches in Frankfurt, for example at
the Frankfurt Motor Show, and we have been able to attract a big audience
every time and we achieve good press coverage as a result. The new Jaguar FX
made its debut in Frankfurt in 2007. As part of this launch, Jaguar also
hosted a Global Dealer Conference in the city for 180 people at the
Sheraton, an event organised by Maritz (now known as Grass Roots Eventcom).
Which five-star hotels in Frankfurt would you recommend?
There is a good selection of hotels and several new and very modern
properties in the city. Unfortunately, there still seems to be more demand
than supply, and hotels have in recent years increasingly forced
manufacturers to accept unfavourable prices and booking conditions - in some
cases asking for a ten-night minimum stay and tripling room rates.
How do you rate Frankfurt International Airport for convenience?
There are plenty of frequent flights from the UK and they are easily
accessible from all major air hubs across the world. Unfortunately, there is
a limited number of low-cost services, compared with Geneva and Paris, so
early booking is advisable.
The Frankfurt Motor Show is a core event for Congress Center Messe Frankfurt
but does the venue measure up?
The show venue is incredibly big, and journalists tend to complain that
there is just too much to see. It tends to be very dominated by the German
manufacturers with Mercedes taking over an entire hall and BMW building
their own exhibition hall.
Top tip for planners considering Frankfurt?
Hotel cancellation policies are very strict, so it is advisable to make
group bookings around 18 months in advance.
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