Penn joins Ashfield after five years at Zibrant, bringing with her more than 14 years of experience in events, specialising in the pharmaceutical, healthcare and life science sectors. She has a strong operational background in both event and medical communications agencies and has taken on business development roles handling both regional and global accounts.
Penn has a detailed understanding of the regulatory and compliance code of conducts that surround global pharmaceutical event management and has extensive experience in devising and implementing strategic meetings management programmes on behalf of pharmaceutical corporations.
Nicola Burns, global managing director at Ashfield Meetings & Events, said: "We are delighted to welcome Lee-Anne to the Ashfield Meetings & Events team. Her specialist experience across both event and medical communication agency environments will help position the added value we can offer to our pharmaceutical clients by connecting the excellence across the Ashfield Division.
"Our existing client base is already benefitting from integrated multi-channel experiences that we deliver by working collaboratively with our sister companies. We are looking forward to her contributions in identifying and promoting strategic solutions for both new and existing clients."
Penn added that she was excited to be joining the business development team at Ashfield Meetings & Events. "The pharmaceutical and healthcare expertise of the agency, and the wider Ashfield division, is an ideal fit to utilise my knowledge of the industry. I look forward to complementing the strong existing capabilities within the agency."
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