Mclcreate signs new events deal with Edgbaston Stadium

Events agency Mclcreate has partnered with Birmingham's Edgbaston Stadium and will work on events for brands including Krispy Kreme and the Magistrates Association.

Edgbaston Stadium, Birmingham
Edgbaston Stadium, Birmingham

Edgbaston appointed mclcreate to deliver all audiovisual support and rigging for conference and events at the venue following a competitive tender process. Mclcreate will also give support on cricket match days and get involved with event production, reflecting its shift from only supplying technology to providing end-to-end event services.

Tim Spencer, managing director of mclcreate, said: "We can’t wait to get stuck into this, in fact we’ve already begun work on a number of upcoming events at Edgbaston Stadium. It’s a unique and exciting venue that we are proud to be partnering with."

Penny Carter, sales and marketing manager for conference and events at Edgbaston Stadium, said: "Mclcreate has worked with us at Edgbaston in the past, so its team know our set-up for events and provide an outstanding range of A/V solutions to our clients. The team are great operators and we look forward to working with them throughout the partnership."

Edgbaston boasts a new conference and event space following a recent £32m redevelopment project. It can accommodate events for up to 800 delegates and can hold smaller business meetings in its executive hospitality boxes. The venue will host an England v Australia Ashes test match from 29 July-2 August.

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